PROFESSIONAL SUMMARY
• Strategic UX/Product Lead: 8+ years designing scalable design systems and intuitive SaaS enterprise interfaces.
• Metric-Driven Impact: Redesigned core onboarding flow, elevating product trial conversion by 34% for Fortune 500 B2B client.
• User Research & Design Thinking: Conducted 200+ usability tests and synthesized heuristic analytics for global FinTech platforms.
• Cross-Functional Collaboration: Partnered with engineering, executive stakeholders, and product management to ship 6 flagship mobile & web products.
EXPERIENCE
Principal Product Designer
2021 – Present
Aether Digital Studio
- Spearheaded end-to-end design system adopted across 8 multi-platform products, boosting team velocity by 40%.
- Directed user research and usability lab studies across 5 international market regions.
- Mentored 8 junior and mid-level product designers in interaction patterns and component libraries.
Senior UX/UI Designer
2018 – 2021
Apex Mobility Platforms
- Designed mobile app interfaces from scratch, achieving 4.8-star App Store rating across 1.2M downloads.
- Led responsive redesign of self-service customer portal, reducing support ticket volume by 28%.
- Created interactive micro-animations and accessibility features meeting WCAG AAA guidelines.